Everyone wanted a piece of the action when the Winter Classic came to Buffalo. Not surprising, it was the first regular season hockey game played outdoors in a very long time. The modern NHL had never attempted such a feat. The league featured on of its hottest teams against its hottest young star, and it couldn’t have worked out better for either team (ok – the Sabres could have gotten two points), the NHL, or the fans involved.
Ralph Wilson Stadium, Wrigley Field, Fenway Park. Should their be another venue? I for one thought after the first Winter Classic that if the league did the game every year the novelty would wear off and be no different. I always thought that every third year would be most beneficial for the league and the game. Personally, as important as two games are – I would rather see an All-Star game outdoors.
If you want to build a stronger market – don’t focus on two teams who are going to have a limited market. Especially when the teams you choose are typically regional matchups anyways.
You do the All-Star game outdoors every other year, and you are now maximizing your ability to market ALL of the leagues best stars, not just two or three at a time. You are also going to get more bang for the buck of the fan and the portable rink setup. Make the All-Star event a week long destination, much like the Pro-Bowl is a destination for player and fan alike as opposed to just a meaningless game.
What do you think? Post your response hear or email it to [email protected] Also tune in Thursday at 9 PM as the Winter Classic Rink Side Rants Show will air before a two week hiatus for the holidays.