The national television schedule for the NHL was released yesterday and the Sabres potentially have twelve nationally aired hockey games. As of right now nine are confirmed on the Versus network, but the other three will be announced 13 days prior to the game on NBC. The exposure for the Buffalo Sabres is great thing for the team itself. Not only will the Sabres grace the national airwaves with their presence, but it will also help market the Sabres to other areas of the country.
There is no doubt that the Sabres marketability has skyrocket since their amazing playoff runs in 05-06 and in 06-07. Also add the new fame of Ryan Miller thanks to USAs near epic run in the Olympics to the mix and you have a pretty marketable team. However now the Sabres are getting more and more national spotlight. Sure, they’re not nearly as big as the Penguins, Capitals and the Blackhawks, but they have to be in the upper-echelon in marketability. I’m looking forward to our beloved Sabres on more national television. Now we just have to sync the legendary Rick Jeanneret’s play-by-play with the game.